Nice video experience running through the key features of the new Lincoln MKC. Set from a first person perspective you join your friend in a chase to find a missing wallet – conveniently using all the new features of the car! Nicely done, you can pan around your viewpoint – to look around the scene – makes for a more immersive experience. The key features are pulled out, and demonstrated in the film, you can pause and find out more in a non-obtrusive way. Overall a really nice example of using video & a story to bring a car to life.