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January | 2009 | NICE!

Monthly Archives: January 2009

Sony CES 2009

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sony ces 2009

Site highlighting the Sony presence at the CES 2009 show. Nice site featuring videos and content from blogs and twitter feeds from Sony. Well laid out and it looks pretty nice, not groundbreaking, but nice buttons and interaction / animation and so on…

Website here…

LOWORKS

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loworks

The home of LOWORKS, a Japanese agency. Really nice site, very clean & simple, easy to use and nice to look at. Smooth animations reveal the artwork where you can find more about the project. The navigation is super clean, really nice site… 

Website here…

NAWLZ

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nawlz

Really incredible interactive comic book, set in the future world of NAWLZ, described as ‘an experiment in interactive story-telling.’, it really is quite great (to experience it best you really need your speakers / headphones on). Basically an interactive story set alongside animation and sound design, which is all combined to make an immersive experience. The level of detail is amazing, everything has a multitude of layers and really great illustration… 

But what really makes it great is the way it works, you choose to progress the story, along with it comes the animation and the great sound design, together with all so much detail. It all really feels very fresh but also a hawk back to ‘good old days’ of experimentation, new design and progression, reminds me a lot of the earlier Hi-Res! days. Totally awesome…

Created by SUTU (Stuart Campbell).

Website here…

6 Beers of Separation – Tooheys

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6 beers

Following the theory of ‘6 degrees of separation’, Australian beer Tooheys have launched a competition for people to meet their hero, via their idea of  ‘6 beers of separation’. You can view the many submitted videos from potential winners, and explore the site, all in 3D. There are some really nice touches, and attention to detail, particularly the interface and navigation whereby you float around a 3D space, where you can also interact with the videos that are suspended by string and bounce around. Looks pretty good too!

Created by Holler Sydney.

Site here…

Nokia E71 – Beautiful Connections

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nokia e71

Very simple site that promotes Nokia’s E71 phone and the concept ‘Beautiful Connections’. Four short films were commissioned with the artists, Universal Everything, Carl Burgess, field, and SHFT; they all explore beautiful connections which are very stunning. It’s all very minimal and clean, and all a great excuse to commission some great visual artists…

Created by Hi-Res! and Wieden + Kennedy.

Site here…

Momoko Golf Lab – Sony Japan

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momoko golf lab

Momoko Golf Lab, a promotional site for Sony Japan. Providing you with multi angle videos, hi-speed camera footage and so on, all featuring golf. What I like about this site is the interface and the use of 3D for an immersive experience. You rotate around a 3D scene, with videos mapped onto planes and cubes, all a bit surreal and ‘techy’ but it looks pretty cool.

Created by Archetyp, Frontage, TYO Interactive Design Inc., and kirameki

Website here…

Sport Chalet – The Mountain

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sportchalet

Site for Sport Chalet, promoting their range of snowboarding/skiing products. You are presented with a 3D mountain, you can rotate your perspective around it with each professional boarder/skiier name floating around it. By clicking on one of the names the mountain falls apart spectacularly to form up a new environment where you can see your selected boarder. In some there are videos, interviews, or multi perspective photos – each highlighting the gear they are wearing, where you can see the price and so on – these cool little rollovers follow the person around… I really like this site, from the way it looks, to the high production values (the keying is great), to the fun and engaging way of viewing products, so much better than the standard thumbails and product info – it’s also got some 3D! Awesome!

Created by Firstborn.

Website here…

Medias

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medias

Nice site which aggregates a daily news feed, featuring ‘Media-Man’, a character that shows emotional responses based on the content of the news feed! The character is composed of the text, it walks around on screen doing dances and so on, all in a very realistic way – looks motion captured. You can click on the guy to see the feeds that have composed him. Pretty cool…

Created by IMG SRC, Inc., Kaibutsu, and undefined Inc.

Website here…

NIKEiD – REALCITY

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nikeid realcity

Very simple site promoting NIKEiD and it’s ‘blazer’ shoe in Japan. A short manga style film featuring characters who fly around and colour in a blank city – of course wearing the shoe in question – you are then presented with a blank shoe. By clicking on the different sections of the shoe you can create your own version of the shoe which when complete then colours in the city with your selected pallette. You can then click through to NIKEiD website where your creation can then be bought! I really like the simplicity of it all, the cool animation and most of all it’s fun…

Site here…