Category Archives: @_blacknegative

House of Borel

By | @Immersive_g, @_blacknegative | No Comments


Promo site for fashion brand House of Borel. Featuring a mysterious video walkthrough of small details, clicking on each ‘chapter’ reveals a secret layer behind the video highlighting details about the brand and their range of leather goods. Beautifully crafted, with 3D elements, love the dragging mechanism to scroll through the video – very cool and looks fantastic. Loads of attention to detail, nice sound and music, and really like the layout in the detail pages, full of video, depth and nice content – it all looks and works really great – really well crafted.

Created by blacknegative (@_blacknegative) and Immersive Garden (@Immersive_g).

Site here…

Take Your Pulse

By | @_blacknegative | No Comments


Site promoting the wearable tech product ‘Withings Pulse’. Set from the perspective of three people wearing the product in their daily lives, a short film shows what the product does in-situ – sliding panels appear and you can explore in more detail about the product. I like the flow of the journey and the additional info appearing in a nicely designed way, it also looks great, nice palette of colours and fresh design.

Created by Black Negative (@_blacknegative) and Dilshan Arrukati.

Site here…