Site for Honda supporting launch of the new Civic. A play on Google’s street view, except for exploring the streets you explore ‘off the grid’ locations – such as canyons, underwater art galleries, and so on. All filmed from a 360 degree camera system walking – you can click and drag to change your view as the scene unfolds – very cool. The scenes are magical and sound, music, and voiceover all adds to the ambience, really nice.
Created by Wieden + Kennedy London.