Site promoting the new Range Rover Sport in the USA. Your mission is to ‘race the sun’, an interactive film, where you can change the gear, choose the right wheel for traction, either using your keyboard or syncing up with a device. Nicely done, with well shot video, and some nice touches. Like that the experience ends on a mini-visualiser allowing you to change the colour and wheels, all in a nice draggable 360 of the car.
Created by Y&R New York (@yrny) and Stink Digital (@stinkdigital).