The self proclaimed digital Manifesto of Accademia del Lusso. An audio visual experience transforming 3D shapes to characters alongside a pastiche of typography and imagery, nicely crafted mixture of 3D elements and design element.
Created by Uprising (@uprsg).
Site here…
Interland – interactive adventure to explain to children the complex space around online security. Executed beautifully through a series of 3D worlds, interactive games, and important lessons all about security online. Love the 3D worlds, so thoughtful and detailed, with simple gaming mechanics for ease of use. Great idea, looks amazing, and is great fun to play with.
Created by Google Brand Studio (@google) and North Kingdom (@northkingdom).
Site for book – Zero Days Off – best explained by the author “it is a true reflection of the life journey that I did not choose to take, but one that I now follow every day. Although it is a story about my own fight, with what I can only describe as a rare undiagnosed digestive illness causing me continuous physical pain, it is also a story about progress and purpose.” A little contrived – but the site is lovely. Love the animated homescreen with elements responding to the scroll position. Lots of nice details, transitions, and animations.
Created by Immersive Garden (@Immersive_g).
Celebrating 60 years of the famous Omega Speedmaster watch made famous for being the first watch worn on the moon. Love the way they’ve highlighted all the special editions and for each explained the movement of the watch, specs, and all using a parallax scroll method. Shame you have to scroll up to go through the content. Nicely designed, nice photography and overall a nice experience.
Interactive documentary exploring the concept of communal living. Really interesting approach, using the medium to show different camera angles, extra panels to explore the concepts, and nice use of colour and type to bring points to life. I love that they really thought about the format of the documentary and allowed you to explore and find out more information contextually as you experience the site. It looks great too!
Created by Anton and Irene (@antonandirene).
Site showing a series of experiments combining the huge database of art collected by Google and creative technology to show some great experiments. Shows collaborations with some amazing digital artists and programmers. Some really cool stuff here, allowing you to explore the range of art by interesting means – from huge 3D spaces, to machine learning interpretation, visual similarity. Great way of shining a light on the range of art Google has catalogued in fresh and modern ways.
Created by Google Arts & Culture (@googlearts).
Site documenting some of Citroen’s most iconic cars. Love the immersive app like approach – with an exploratory interface that encourages deep dives into the content. Lots of great content, sounds of the cars starting, brochures, posters, photography and specs. Nice use of 360 renders – from both the exterior and the interior. A lovingly crafted and in-depth experience that looks great and works well.
Created by Werkstatt (@WerkstattParis).
An audio documentary site that shows childhood dreams. I love the way they have visualised the audio along with the transcript. Also love the exploratory nature of the experience – with the coloured bars at the bottom that let you explore the range of audio. Lovely background music and sound design.
Created by Belle and Wissell (@BelleandWissell) and Yonder.
Lovely site promoting 100 years of the American National Parks System. Choosing five of the hardest to access National Parks, Google brings an immersive exploration of these parks guided by the rangers that work there every day. You can explore a crevasse, fly with thousands of bats, soar over an active volcano, dive through shipwrecks – many shot with 360 video/audio. Each location has a few interactive moments, like scrubbing through time to see glacier melt. High production values, and a beautiful and immersive experience taking you to these iconic National Parks.
Created Google Brand Studio (@google) & Stinkdigital (@stinkdigital).
Nice dive into some of the Polish arts, lovingly titled ‘A foreigners guide to’. Several interactive guides take you through the history of Polish cinema, photography and electronic music. Using a mixture of bold type, vibrant hints of colour and b&w photography to bring stories to life. There is a lot of polish and detail throughout, many transitions and animations to bring the content alive – love the mix of interactive moments such as timelines and so on – you can tell it has been a real labour of love.
Created by Bright Media (@brightmediapl).
Campaign site for HP and their campaign ‘Magic Words’, a documentary that tells stories of illiterate people in Brazil and how HP’s new technology translates voice to print. Nice companion site that houses the documentary and showcases some of the characters who spoke for the book. Nicely designed, with some good interactive flourishes such as the gallery of speakers and the animated logo.
Created by AlmapBBDO (@almapbbdo).
Great site for Danish Shipowners Association, highlighting how they are tackling key issues and showing stats and data on shipping. I love the way they bring their story to life through a long scrolling site that pulls out key stats and makes them tangible, like the banana. Love the way they have divided the chapters and if you click on the short nav it jumps straight to that section rather than scrolling you down. It looks great too, with well considered design, colour coded chapters, and nice type.
Created by Spring / Summer (@SprngSmmr).
Fascinating real time experience of Apollo 17 – the last lunar mission. Featuring all the radio transmissions, photography and video as it was shot over the course of the mission. This ambitious site catalogues it all in a real time experience – allowing you to jump around the timeline to relive the action.
Lovely site for National Geographic, documenting four resident bears in Yellowstone through their daily activity and cameras mounted to their necks. Fascinating insight into where the bears go, what they do and how people interact with them. Beautifully designed too, love the scrolling mechanic that tracks the position across the map for each bear pulling out key moments. Lots of nice details such as the progress bar along the left edge of screen, and little prompts for action. Lovely example of a long form
Created by Hello Monday (@hellomondaycom).
