Site for Daybreak, an online drama series promoting AT&T and their 4G network, presented through a series of sites and an app to provide an alternative reality experience. Love the level of detail across the sites, the vertical scroll which for example shows the sun setting and rising as you scroll, the cool Jackboxer site – loads of animation and great art direction. Really cool sites, that a fun to explore, look great, and work well.
Created by BBDO New York (@BBDONY), and North Kindom (@NorthKingdom).