minimal

Wrangler F/W – 2009

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wrangler-europe

Website of the F/W collection from Wrangler of 2009. Very simple site with a nice use of video content to showcase their clothing line. I like the setting of the video shoot in the ‘wild west’ in an abandoned town, it adds a lot of atmosphere – paired with the clean minimal interface and the movie-esque aspect ratio – it gives a nice effect. Nicely built and looks great.

Created by Koka Kaka Entertertainment.

Website here…

Umbro

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umbro website

The home of Umbro, English sportswear clothing brand. Very nice, simple, well designed Flash site for the Umbro brand. I like the homepage with its videos and images, which is all visually interesting, and considered layout and typography. They have also included all the latest social media, etc, feeds onto the homepage, i.e. Twitter, Flickr, YouTube and so on. A thoroughly modern, fresh, well considered site – nice!

Created by Rokkan.

Website here…

Uniqlo Calendar

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uniqlo calendar

Nice little project for Uniqlo, this time in the shape of a calendar. Featuring tilt-shift photos in time-lapse video sequences of locations across Japan, when you click on the sequence a mosaic is produced – made up of Uniqlo products – which link through to the online store. Quite addictive just to watch the time-lapses showing the world going by, the tilt-shift technique adds a certain quality to the sequences. You can install a screen saver or embed it into your blog and set your local location to see local weather.

Website here…

LeGarconBleu

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legarconbleu

Portfolio site of Art Director / Graphic Designer Sebastian Gram. Very nice and simple vertical scrolling website showing his work, you click on an item and the area expands to show screengrabs of the projects. Nicely structured and clean crisp design, to the point!

Website here…

Uniqlo Tokyo Fashion Map

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uniqlo fashion map

Part of the Uniqlo Parka Style 1000 series, another cool site promoting Uniqlo’s parkas. Similar to the ‘Pass the ball’ concept by Nike, in this case ‘pass the parka’, a series of videos & photos of real people from the streets of Tokyo all setup the same way, passing the parka to their left – this all makes a nice sequence of visuals which is interesting to watch it all passing by on screen. Nice addition of a map of Tokyo showing you where the person was ‘steet snapped’. Nicely executed as usual, with slick animations and cool transitions. Nice vibe from this project…

Created by Dentsu and Bascule inc.

Website here…

Norwegian Oil – 40 Years

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Norwegian Oil 40 Years

Website showing the relationship the Norwegian people have with oil. ”The Norwegian oil story written by Norwegians’,  the site allows each of Norway’s 5 million citizens to share how oil has affected their lives, and their country. Interesting way of presenting the thoughts and stories of people through bubbles, oil if you like, floating around in water. Love how the bubbles fill the screen and become slightly transparent – with the inside showing pictures and text mapped to the surface of the bubble, with your mouse moving around your view. Each of the sections of the site are very interactive and fun to play around with, where you can pick up and drag around bubbles and so on. Well designed and all the Flash is well produced with a high level of detail. Very cool!

Created by Fi.

Website here…

D&G Jewels

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d&g jewels

Site promoting D&G’s range of jewellery. Very simple but engaging – the ‘jewels’ float around and interact with each other – when you rollover them they glow and other objects cannot go near them. It’s quite nice just to watch them bouncing around, when you click on one you zoom in and can see the object in more detail. Well designed and fun to use, nice!

Created by Hi-Res!

Website here… 

Pepgay

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pepgay

Site of make up artist Pepgay. Nice fullscreen Flash site with some beautiful photography, I like the way two images at a time are displayed – many really full of colour and depth. Nice bold typography and bottom thumbnail scroller, also like the way when you mouse over to the left the menu fades up – so when your mouse isn’t active you can see the images in all of their glory. A good example of a portfolio which is slick, stylish, and to the point.

Created by 2otsu – Oriol Bedia.

Website here…

Uniqlo – Wire

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uniqlo wired
Site promoting Uniqlo’s range of bra tops. As usual Uniqlo provides another cool microsite promoting a new product, this time videos of 100 women talking about the bra tops. On top of this content is a layer of red dotted lines which draw things over the screen and ask simple questions about bra tops, at any time you can find out more about the products on display.  Presented in a slideshow type way, as with many of Uniqlo’s online work you can sit back and watch, it’s clean, cool, and so so simple.

Site here…

Hiroshi Seo

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hiroshi seo

Portfolio site of photographer Hiroshi Seo. Slick timeline based interface which allows you to quickly scroll through thumbnails of his photos. Each of the thumbnails are 3d and flip upwards, much like a vertical coverflow interface, and organised upon time – on click the photo enlarges. Really like the scrolling interface, and the whole minimal slick look & feel. All in all a very nicely made photographers portfolio with some really nice touches with smooth fluid animation, nice interface that fits the content well.  

Created by Murakami Design.

Website here…

alice + olivia

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alice olivia

Cool playful site of clothing label alice + olivia. Really simple with a touch of surreal, each section of the site has objects which can be thrown around the screen, bouncing off the sides of the screen and each other. Even when viewing the collection you can pick up and throw around the models. Nice and clean and simple, to the point yet fun and playful.

Created by designedmemory.

Website here…

I Kiss Fitness

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i kiss fitness
Very simple site of ‘I Kiss Fitness’, a personal training company. A very minimal, simple site outlining the company and it’s services, what I liked about it was the pretty cool use of 3d, bending images and especially the way the text explodes as you move your view around in the different sections, thats it!

Created by madebyg.

Website here…

Zoogami Beer

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zoogami beer
Interesting site promoting the launch of new beer Zoogami. Based around the idea of  ‘contemporary’, the site acts as a mash up of digital media – video, sound, and images all related to a search term that you provide. In the end you get a sequence of images, videos, and music given a treatment with colours, with it all moving in time with the music. It gets images from the web, sound/music from YouTube and video from Google Video. There is a gallery of saved searches, and even a Facebook Application. Sadly they all end with the same treatment, also it takes an extremely long time to load, and when there isn’t enough content it always uses the same images from some image resource – so after 2 times of making a new sequence you see a lot of the same things. Interesting idea, nice to see a brand experimenting with ‘contemporary’ digital ideas…

Created by Saatchi & Saatchi Rome.

Website here…